Todd Reed has a quiet yet brilliant talent for incorporating raw diamonds and natural elements in his line of jewelry. He perceives his use of these raw diamonds as the most perfect diamond in the world. Uncut. Unpolished. Natural, perfect geometry. He enjoys the challenge of this raw medium as a means to question how society perceives value. And how that value relates to ideas of beauty and perfection. He's essentially turning the norms of society on its head to present his version of value and raw beauty.When you own a piece of Reed's work, you know you're getting a truly thoughtful and inspired piece. His meticulous craftsmanship and growing innovations keeps his work respected and in the public eye. He is a designer to continuing watching as your collection grows.